We would very much appreciate testimonials from Creative Barcode® users and opinion formers. Please email us at editor@creativebarcode.com
October 2010
“In the current financial climate, more companies are going to be looking to outsource and expand their current markets abroad. Creative Barcode will provide the security to allow more expansive discussions from the beginning and help bring forward project commencement.”
Norman Harris, UK India Trade Limited
October 2010
ACID (Anti Copying in Design) welcomes this new initiative from the Creative Barcode team. ACID LOBBY has long championed declared corporate social responsibility for intellectual property at Parliamentary level and endorses Creative Barcode’s drive to enlist names supporting ethical trading and respect for intellectual property together with the creation of an innovative digital IP signature self-help tool. This should reinforce the message to those within the industry, some of whom have been free-riding on the back of others’ creative input for too long, to put a greater value on design as a key contributor to innovation within a respected and safer trading environment up and down the value chain
Creative Barcodes will be a valuable tool to prove that the recipient has seen and received a document. This then reverses the burden of proof for copying and makes the evidential burden of taking legal action a lot easier as the recipient has to show why they did not copy. Creative Barcodes provides third party evidential proof of origination in the same way as the ACID Design Data Bank (350,000 copies of designs held). Neither system adds to intellectual property rights but provides the creator with independent evidence of origination. Not only will the Creative Barcode system be another deterrent against copying but it will be a positive vehicle for creative collaboration to maximise return on original investment.
ACID would like to take this opportunity of congratulating Maxine Horn and the CB team and will be working closely with Creative Barcodes to ensure that both systems are known and publicised within the creative industries.
Dids Macdonald, CEO, Anti-Copying In Design (ACID)September 2010
"Creative Barcode™ is an initiative and service which should have a positive impact in the enterprising activity of academics and students in protecting their rights as professional originators worldwide. In the creative arts it is important to uphold the value of creativity at the same time as providing users of creative work with a risk-reduced innovation management system and a straightforward way to negotiate trade. I believe it also helps avert legal action and negative publicity brought about by unintended or purposeful misappropriation. Creative Barcode™ supports the recognition of ownership and origination in the creative arts.”
Uwe Derksen, University for the Creative Arts (UCA)
September 2010
"Congratulations to the Creative Barcode team. This system is clever, innovative and is a long overdue requirement to assist Creative Industries to be respected and valued. We will be recommending Creative Barcode™ to all of our member companies."
Vanessa Brady, President, Society of British Interior Designers (SBID)September 2010
"Creative Barcode™ is a tool that can be used to ensure that new forms of content or new content platforms will have a method in place to allow the value inherent in innovative digital works to pass freely up and down the value chain. This will ensure that innovation continues in a manner that is better for the user/consumer as well as commercially viable for the Creator.
I have recently completed a year long study into the future of digital content on behalf of a Government sponsored organisation. One of the key findings of the report was the goal of content creators being able to be recognised for their input. Creative Barcode™ is potentially a system that will allow full and equitable sharing of creation rights amongst the parties in the value chain.”
Geoff McCormack, Business Development Consultant, The Alloy
September 2010
“The Creative Barcode™ system will help protect creative practitioners in a comprehensive way. By ensuring designs and original ideas are protected, important promotional activity – such as the London Design Festival - can show-off the talents of a City or Country without compromising their commercial potential.”
September 2010
"Creative Barcode™ system what a fantastic idea! I could have done with this when I was designing Kade, my new typeface family, released in July 2010."
September 2010
"Designer Breakfasts are keen to support Creative Barcode™ as it emphasises to clients and potential clients the value and ownership of design concepts, prior to transfer of ownership for payment. It's a clever idea and seems useful, inexpensive, and easy to use. We'll be sure to tell our entire network of creative businesses about it and wait, with interest, to see how it assists designers to overcome some of the problems they face."
Amanda Tatham, Graphic Designer & Director, Designer Breakfasts
September 2010
"Creative Barcode™ will be incredibly useful to us when we release our own concepts into the media, and throughout their journey to market through supply chain partners. For example, in 2009 we launched Waterpebble our own brain child water saving device designed, produced and brought to market by Priestman Goode.
Whilst we ensured that Waterpebble was protected at all stages of its development, Creative Barcode™ would have helped to protect it quickly in the early stages of the concept as well as on its journey to market to keep track of the product's contact with supply chain partners from design engineers through to manufacturers and sales distributors."
Kirsty Dias, Business Development Director, Priestman GoodeSeptember 2010
"Conventional methods for protecting IP can seriously slow up or sometimes completely obstruct the process of moving from great ideas to market ready products. Creative Barcode™ will significantly help this process and also create better and more productive working relationships between all the parties concerned."
Les Stokes, Partner, London Associates